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Lesson
50

Personal Communication

by Igor Travnik

Success Problem

Is there any difference between assertivity and aggressivity?

Impact

Through assertivity you can gain friends, through aggressivity you can loose them.

Recommendation

Assertivity is a social competence conclusively present the own opinion. Conclusively means at full tilt of argument or personal authority and not by means of aggression, or by means of official authority, arising from the organisational hierarchy. Assertivity helps to reduce the project environment aversion by achieving the personal or group goals.

Category

Upvote post

4 Comments

  1. Dear Igor, thanks for opening such a topic. I would say assertive behavior is the best way to get rid of aggressive mood from the project. During the last 5 years I observed many times the aggressive approach from customer side in various projects. Usually such an approach was caused by "insecure feelings" due to unknowns and news in general at the very beginning. After the several days of aggressive communication from customer side turned to assertive once customer realized the project is not going to play on the same level but rather calm assertive level and then we went together for the goal. The main message is: Never go to aggressive mode as it leads to project stop and destruction, but always stay assertive and friendly no matter what. PS: That does not mean you can't escalate an inappropriate behavior, yes you have to but again in assertive way :) BR Viktor
    Reply Upvote post

    1. Thank you Viktor for your comment.
      Reply Upvote post

      1. Thank you Viktor for your comment. Imagine, I met people, considering the assertiveness equals to aggressiveness!
        Reply Upvote post

    2. Customer's aggressive approach should start our analyse why he behaves like that - unsatisfaction, fear, .. Understanding of reasons can help to take appropriate measures. This is only general advise - does not work always. It depends on the personality and one's preferred way of communication.
      Reply Upvote post

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