Success Problem
How can the members of any organization find out what is the acceptable behaviour?
Impact
Understandably defined and applicated organizational culture supports the coordination and control of the organization’s members behavior and creates the organizational competitive advantage.
Recommendation
Organizational culture is a complex of interrelated values, norms and rules of acceptable behaviour of the organization and its members. The organizational culture influences the behaviour of the organization and its members in the relation with its macroenvironment and also microenvironment.
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